Feminist Friday - Rosie the Riveter

Feb 2, 2018

2 min read

Happy Friday fam! Last month we lost one of the most legendary women of our time. This week I’m shifting gears from our usual millennial vibe to pay tribute to her. She is Naomi Parker Fraley, also know as Rosie the Riveter. Many of you know her as the woman represented in the iconic poster with her polka dot bandana, bicep flexed and text saying “We Can Do It”.

“Rosie” was so much more than a poster girl. She was a Naval Air Station mechanic during World War II and worked on industrial machinery. She represented the women who worked in factories and shipyards during this time. When most of the male population left to fight for our country in the war, women across the nation stepped up and took on new careers to fill the gap in our economy. This led to major progression of women in the workplace.

The main purpose of her iconic poster was to encourage women to join the wartime labor force. To many, it is a reminder to work hard and push through any obstacles or challenges that may come about. To not let anyone tell you that you are incapable. We can do it all! “Rosie” was a feminist and representative of economic equality. She was a symbol of resilience for working women. It’s important for us to personify the strength she did during that time. We have to take the lead and continue to exhibit that we are indeed capable of every and anything. Rosie’s ideas are still represented today with the modern day feminist movement.